Global Digital Identity Verification Provider OCR Labs Appoints Adam Desmond, Sales Director EMEA

London, UK: OCR Labs, a world leader in digital ID verification, has appointed Adam Desmond as Sales Director for EMEA. Desmond is the latest senior hire to join the team and will lead the expansion of its EMEA sales team following OCR Labs' $30M Series B earlier this year. 

OCR Labs solves major challenges, including identity fraud and regulatory compliance, using its proprietary technology. The end-to-end solution supports Anti Money Laundering (AML) and Know Your Customer (KYC) regulations and improves customer identity verification while reducing fraud.

Formerly a swimmer for Team GB before moving into sales and the Identity Verification market, Desmond was previously Country Manager at Mitek Systems, where he built out a team and supported the growth in the UK market with major tier one banks. Desmond has over eight years of experience in the sector, focusing on document verification solutions, running business units and regions for GBG and its IDscan acquisition.

His new role for OCR Labs will see the company grow a dedicated EMEA sales team over the coming years. Desmond will be responsible for building out the UK, and European sales teams across all sectors as OCR Labs targets fast growth. These sectors include financial services, gaming, insurance, telco, car hire and many more. 

OCR Labs is already supporting clients across many industries, including governments, crypto and a variety of platform-based businesses, such as SaaS providers. Customers include  HSBC, ING, Reed, Vodafone, ZIP, BMW, Coinmetro and many other customers and partners.

Adam Desmond, newly appointed Sales Director EMEA for OCR Labs, commented, “I’ve watched OCR Labs for the past five years and have always respected the product and team. The market is shouting out for the solution OCR Labs offers, with a fully automated global solution. It’s an exciting and busy time to join the company as they look to scale quickly in EMEA, and I relish the challenge of leading sales and growing a team across all regions and sectors.”

Russ Cohn, General Manager International for OCR Labs, added, “OCR Labs achieved a 500 per cent increase in new clients last year and substantially scaled our team to meet this demand. There is a huge opportunity for us in EMEA, which continues to grow. We welcome Adam to the team and know that his industry expertise and incredible client network will be extremely valuable as we continue to scale fast and become a world-leading solution for digital ID verification.”